Subsurface LabelsFor many challenging applications, subsurface labels are the perfect way to ensure that important graphics and/or writing will last the life of the product to which they're attached. Subsurface label printing is a unique and challenging process, and not every label manufacturer can produce this type of label. Grand Rapids Label can provide durable, high quality subsurface labels that will remain vibrant and readable in even the most extreme working environments.
"Reverse Printed" Custom Subsurface Labels
For subsurface label printing, the traditional label printing process is essentially reversed. Starting with clear label stock, all graphics and lettering are printed in reverse underneath the label, instead of on top. In this way, the label material itself protects the printed information against moisture, dirt, abrasion, chemicals, and other hazards.
A common example of a subsurface label is the instructional decal on the inside of the lid of a washing machine. Because the label contains important information about the machine's proper and safe operation, all writing and images must remain readable throughout the life of the machine. With subsurface printing, the information is protected by the waterproof label material and adhesive—it is essentially sandwiched between the underside of the label and the lid of the washer.
Clear or tinted windows can be manufactured in, allowing allow users to add their own printing via thermal printer or other means. Windows are precision die cut through both the label liner and the adhesive, leaving an exposed area where additional information can be added.
Subsurface Labels Tailored to Your Unique Application
All of our subsurface labels are made to meet customer specifications. We can work with your completed and fully spec'd design files, or collaborate with your team to develop an all-new subsurface label solution that delivers the information and durability you need.
With an art department, adhesive lab, die cutting, and complete conversion capabilities all available in-house, Grand Rapids Label has the sophistication to print and construct custom subsurface labels that match your design and performance requirements.
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